Thursday, February 23, 2012

Eliminate ONE Word...

Eliminate ONE Word:
Watch Your Business
or Career Success Soar

Eliminate ONE word?


Yes, never use the word "best." All day long we make decisions by comparing and contrasting choices, searching for the best. If you are trying to select a movie, making the wrong choice is not necessarily a big deal. Selecting the wrong employer or client, however, could be problematic. You would be amazed how often this happens.

What's missing is a blueprint!

You're probably saying, a blueprint of what? Of the Right Fit, of course. In order to select the right job or client, YOU need to figure out the specs of the Right Fit and create a blueprint. Then you will search for the job or client that matches your blueprint. Not sure how to write and implement the Right Fit Blueprint? Knowing how to do this is critical to your business or career success. Let's talk!

A Conversation with Dr. Arlene
Arrange a 45-minute or 60-minute conversation with Dr. Arlene to discuss her business or job search strategies including Create and Implement the Right Fit Blueprint, Interview without Resume or Introduction and to master the mindset of Manage the Process and the Pick, Probe, and Pitch broadcast. And of course, you must Master the Number ONE Blockbuster Business and Career Strategy for 2012!
Oops, I have no brand! No brand? Let's talk!
To arrange your conversation, email Dr. Arlene or call 310-443-4277. You will receive her book WIN Without Competing!: Career Success the Right Fit Way. The appointment must be arranged on or before February 27th and take place before March 8th.

Wednesday, February 22, 2012

Oops, I have no brand!

Talk Show host Dr. Arlene Barro created her WIN Without Competing! show for candidates, employees, entrepreneurs and employers to learn about her Right Fit Method from her guest interviews.

On WIN Without Competing!, Dr. Arlene will talk about the tools of branding individuals and businesses. Many make the erroneous assumption that professionally prepared resumes, bios, and videos present their brand. Not necessarily so.

If you have a business website, do not assume that offering discounts and coupons will display your brand. The 99 Cent Store is the exception, of course.

To succeed in your job search or business, YOU need a brand that clearly differentiates YOU from others. Wouldn’t it be wonderful to present yourself as ONE of a kind? Yes, it’s possible. Tune in to learn how.

Listen now!

Monday, February 20, 2012

Listen to Dr. Arlene on Wednesday, February 22nd at 5pm PT on BlogTalkRadio

Title: Oops, I have no brand!

On WIN Without Competing!, Dr. Arlene will talk about the tools of branding individuals and businesses. Many make the erroneous assumption that professionally prepared resumes, bios, and videos present their brand. Not necessarily so.

If you have a business website, do not assume that offering discounts and coupons will display your brand. The 99 Cent Store is the exception, of course.

To succeed in your job search or business, YOU need a brand that clearly differentiates YOU from others. Wouldn’t it be wonderful to present yourself as ONE of a kind? Yes, it’s possible. Tune in to learn how.

Thursday, February 16, 2012

Broadcast Your Brand. Oops, I have no brand!

Broadcast Your Brand.

YOU have no brand?

I look at lots of resumes, bios, and business websites. Some resumes are making me dizzy. I am so distracted by extraneous information, charts, and unusual layouts, I don’t know what to read. The bios are frequently long, tedious, and flat. The business websites often do not answer the reader’s questions which includes “why buy here?”. Offering discounts and coupons is not what I’m talking about.

What's missing is branding!

To succeed in your job search or business, YOU need a brand that clearly differentiates YOU from others. Wouldn't it be wonderful to present yourself as ONE of a kind? Yes, it’s possible. YOU can Broadcast Your Brand. Let’s talk!

A Conversation with Dr. Arlene
Arrange a 45-minute or 60-minute conversation with Dr. Arlene to discuss her business or job search strategies including Interview without Resume or Introduction and to master the mindset of Manage the Process and the Pick, Probe, and Pitch broadcast. And of course, you must Master the Number ONE Blockbuster Business and Career Strategy for 2012!
No brand? Let's talk!
To arrange your conversation, email Dr. Arlene or call 310-443-4277. You will receive her book WIN Without Competing!: Career Success the Right Fit Way. The appointment must be arranged on or before February 20th and take place before March 1st.

Thursday, February 9, 2012

Passionately Persuade with the Right Verbiage

Passionately Persuade with the Right Verbiage


I believe that business and career success are up to YOU.

Whether you are searching for a new position, pursuing a promotion, or growing your business, YOU must know exactly what to say both verbally and in writing to elicit the response you want.

I have observed that business and career disappointments are strongly correlated with assuming that others know what we have done for them, could do for them or would do for them, if given the opportunity. Reflect on what I am saying. If I have described your situation, let's talk. YOU must learn how to Passionately Persuade with the Right Verbiage.

A Conversation with Dr. Arlene
Arrange a 45-minute or 60-minute conversation with Dr. Arlene to discuss her business or job search strategies including Interview without Resume or Introduction and to master the mindset of Manage the Process and the Pick, Probe, and Pitch broadcast. And of course, you must Master the Number ONE Blockbuster Business and Career Strategy for 2012!
To arrange your conversation, email Dr. Arlene or call 310-443-4277. You will receive her book WIN Without Competing!: Career Success the Right Fit Way. The appointment must be arranged on or before February 12th and take place before February 20th.

Wednesday, February 1, 2012

Master the Number ONE Business and Career Strategy for 2012!

Unveiling the Number ONE Blockbuster Business and Career Strategy for 2012!

Do you frequently feel frustrated, stuck, unmotivated, and uninspired?

Then, YOU must take charge of yourself. That means you need to think and act differently. Here's how: I want you to cultivate your curiosity. To do that, you must become a divergent thinker. YOU need to figure out many strategies to resolve a challenging situation. For example, if you're suddenly unemployed and you blast your resume from Burbank to Bombay and wait for a job to land on your desk, you are thinking convergently.

To succeed in your job search or growing your business, you must have a toolbox filled with an array of strategies. You will need to figure out the strategies to put into your toolbox. Then, put your curiosity to work. Test your strategies. Figure out which strategies are effective for you.

On my January 18th radio show, Michael Yurchak and I share our stories. Click here to listen to them. After you listen to the show, start implementing my strategy right now.

A Conversation with Dr. Arlene
Arrange a 45-minute or 60-minute conversation with Dr. Arlene to discuss your job search strategies including Interview without Resume and to master the mindset of Manage the Process and the Pick, Probe, and Pitch broadcast. And of course, you must Master the Number ONE Blockbuster Business and Career Strategy for 2012!
To arrange your conversation, email Dr. Arlene or call 310-443-4277. You will receive her book WIN Without Competing!: Career Success the Right Fit Way. The appointment must be arranged on or before February 6th and take place before February 14th.