Tuesday, December 30, 2014

Learn How to Orchestrate Unparalleled Business and Career Success in 2015!

Behavioral educational psychologist, Dr. Arlene says, “Our diagnostic tools will detect and delete commonly believed erroneous assumptions about Core Identity, Employers, and Branding to set the stage for unparalleled success.”

barro global search has been studying the impact of assumptions on business and career success since 2003.  The three diagnostic tools that we created focus on changing the trajectory of a business or career by eliminating erroneous assumptions and uncovering that which is not readily apparent.  To do that, information needs to be synthesized from many sectors to reach reliable and valid conclusions, necessary for making Right Fit Decisions.

The Three Decision-Making Tools are: The Dr. Arlene Annual Core Identity Checkup™, The Dr. Arlene Employer L.I.D. Evaluation™, and The Dr. Arlene Brand Assessment Scale™.

Why do you need to evaluate your Core Identity?

In a rapidly changing society, the forty-year career in the same organization is almost extinct. Employees must plan ahead and change their careers in response to their own professional and personal needs, taking into account economic “ups” and “downs”.  Entrepreneurship for some is a long-term solution; for others a short-term fix for those waiting to become employees again.


The Dr. Arlene Core Annual Checkup will:
  1. determine your current Professional Core Identity
  2. assess whether you are an Employee, Entrepreneur, or Both
  3. balance or rebalance your Professional and Personal Life
Why is it important to do your Core Identity Checkup Annually?

Changes may have occurred in your Personal and/or Professional Life necessitating the rebalancing of the Core Identity, as well as, making a shift in your Professional Identity.  Do not ignore the telltale signs indicating that changes must be made.  It is easier to prevent a problem than treat it.

Feeling stuck, befuddled, and uncertain about your next career step, as well as, frustrated about not having enough time for your Personal Life, schedule you Checkup now.  After meeting with Dr. Arlene by phone or in-person for your Checkup you will breathe a sigh of relief.  You will be ready to forge ahead, watching your success soar while enjoying a balanced life.  

To learn more visit barro global search, inc.



 About Dr. Arlene

Dr. Arlene Barro, behavioral educational psychologist, author of WIN Without Competing! (nominated for a business book award) and the 5-star app & cow video iBrandU4Hire: Rate Your Brand Zero to Hire, is a UCLA-trained PhD with distinction for her doctoral dissertation on creativity. Dr. Arlene, Branding & Hiring Expert, is a Business Consultant and Master Career Coach, Professional Motivational Speaker represented by AEI Speakers Bureau, Radio Talk Show Host of the WIN Without Competing! show, and CEO of barro global search, inc.

Dr. Arlene, business and career strategist, consults with clients coast-to-coast.

Dr. Arlene Barro
(310) 443-4277 (dir)
DrBarro@WINWithoutCompeting.com




 







Friday, December 12, 2014

The Dr. Arlene Annual Core Identity Checkup™ for YOU!


Once a year, preferably in December or January, evaluate your current Core Identity to determine the Focus, Function, and Foundation of your Profession and whether your Personal and Professional life are in balance.

In a rapidly changing society, the forty-year career in the same organization is almost extinct.  Employees need to plan ahead and change their careers in response to their own Professional and  Personal needs.

The Dr. Arlene Annual Core Identity Checkup™ a decision-making tool is the Right Fit Solution to
  1. Determine your professional Core Identity   
  2. Assess whether you are an Employee, Entrepreneur, or both and
  3. Balance your Professional and Personal life.
If you are feeling stuck, befuddled, and uncertain about your next career step, as well as, frustrated about not having enough time for your Personal Life, then The Dr. Arlene Annual Core Identity Checkup™ is the Right Fit Solution for YOU.  To learn more, call Dr. Arlene at 310-443-4277 to arrange a time to speak with her or email drbarro@winwithoutcompeting.com  Put your Professional Pieces in Place for 2015!

Why is it important to do your Annual Core Identity Checkup™ ?  Changes may have occurred in  your Personal and/or your Professional Life necessitating the rebalancing of your Core Identity.  Don’t ignore these changes.  Identify and incorporate them into your evaluation.  If you ignore the telltale signs of potential to actual problems instead of rebalancing, you could have far more to fix in the future, creating a daunting task.  Dr. Arlene believes in preventing problems rather than solving them, a philosophical approach which she hopes you will adopt too.”  From Dr. Arlene’s book, nominated for a business book award, WIN Without Competing!  Chapter Four, Your Core Identity: Know Thyself Now, pages 72-73.


 About Dr. Arlene

Dr. Arlene Barro, behavioral educational psychologist, author of WIN Without Competing! (nominated for a business book award) and the 5-star app & cow video iBrandU4Hire: Rate Your Brand Zero to Hire, is a UCLA-trained PhD with distinction for her doctoral dissertation on creativity. Dr. Arlene, Branding & Hiring Expert, is a Business Consultant and Master Career Coach, Professional Motivational Speaker represented by AEI Speakers Bureau, Radio Talk Show Host of the WIN Without Competing! show, and CEO of barro global search, inc.

Dr. Arlene, business and career strategist, consults with clients coast-to-coast.

Dr. Arlene Barro
(310) 443-4277 (dir)
DrBarro@WINWithoutCompeting.com

Thursday, December 11, 2014

Dr. Arlene Meets Fascinating People with Intriguing Brands!


On the WIN Without Competing! show Dr. Arlene recalls Joan Rivers who interviewed her on Rodeo Drive for her television show How’d You Get So Rich?; Former President Jimmy Carter who became very upset when Dr. Arlene mentioned Donald Trump; Dr. Jonas Salk, renowned medical researcher who developed the polio vaccine, met with Dr. Arlene in his office in La Jolla which shocked medical oncologists; Brian Stokes Mitchell, Tony Award Winner, dubbed “the last leading man” by The New York Times, spoke with Dr. Arlene after his performance of Simply Broadway at the Geffen Playhouse, and Anne Edwards, celebrity biographer and Pulitzer Prize nominee, whose family owned the legendary Chasen’s Restaurant in Beverly Hills where as a child she listened, learned, and met celebrities including Judy Garland, who left her private papers to Edwards to write her biography.  You can listen to Dr. Arlene’s interview of Edwards on WIN Without Competing! 

And there’s more!  Legendary actress Leslie Caron “Gigi” who has a star on the Hollywood Walk of Fame; Rabbi Gerald Wolpe, beloved and charismatic Rabbi, highly praised by the New York Times, Washington Post, and Boston Globe. Wolpe is the subject of The New Rabbi, an award winning book by Stephen Fried. 

Stephen Citron, a product of the Juilliard School of Music, is a composer, lyricist, author, and an authority on musical theatre.   Citron’s renowned book Songwriting: A Complete Guide to the Craft.  His three dual musical biographies including Noel and Cole set the standard for dual biographies.  You can listen to Dr. Arlene’s interview of Citron on WIN Without Competing! 

To find out who else Dr. Arlene will discuss on the show, tune in.  Dr. Arlene Meets Fascinating People with Intriguing Brands! A clue: She lived in a bottle!

Meeting Fascinating People with Intriguing Brands sets the stage for your brand creation!



 About Dr. Arlene

Dr. Arlene Barro, behavioral educational psychologist, author of WIN Without Competing! (nominated for a business book award) and the 5-star app & cow video iBrandU4Hire: Rate Your Brand Zero to Hire, is a UCLA-trained PhD with distinction for her doctoral dissertation on creativity. Dr. Arlene, Branding & Hiring Expert, is a Business Consultant and Master Career Coach, Professional Motivational Speaker represented by AEI Speakers Bureau, Radio Talk Show Host of the WIN Without Competing! show, and CEO of barro global search, inc.

Dr. Arlene, business and career strategist, consults with clients coast-to-coast.

Dr. Arlene Barro
(310) 443-4277 (dir)
DrBarro@WINWithoutCompeting.com

Friday, December 5, 2014

Where is the Brand? Evaluate and Find Out! Dr. Arlene says, “ Communication Tools: websites, blogs, videos, social media profiles, and resumes are not brands. Stop making that erroneous assumption. I don’t want you or your business to be brand-less.”


Change the trajectory of your business or career with a distinct, intriguing, and recognizable brand.  Call Dr. Arlene at (310) 443-4277 to arrange a 15 minute free consultation to evaluate your business or career brand online (social media profiles, websites, blogs, videos, etc.,) and on written materials (resumes, curriculum vitae, etc.) OR email drbarro@winwithoutcompeting.com  Write “Brand Evaluation” in subject line.

At the conclusion of the brand evaluation, you will hear Dr. Arlene say, “brand-less, ineffective brand, or effective brand.”  Together, we can create the Right Fit Brand to achieve Unparalleled Business or Career Success in 2015.

Listen to Dr. Arlene on the WIN Without Competing radio show to learn more about Right Fit Branding.  Dr. Arlene selected these nine shows just for YOU!

Igniting Your Brilliant Brand or Business for Unparalleled Success

How can barro global's Unique Brand Impact Your Success?

Boost your Brand: Boardroom Seminars for Executive Leaders

Oozing With Success! Three Oozing With Success Strategies

Take Off Like A Rocket! 5 Success Strategies

Ignite, Fire Up, Explode Your Business Brand For Unparalled Success

Branding Yourself or Business for Unparalleled Success

iBrandU4Hire: Rate Your Brand: Zero to Ten

Pursue Corporate Entrepreneurship for Success Extraordinaire

 About Dr. Arlene

Dr. Arlene Barro, behavioral educational psychologist, author of WIN Without Competing! (nominated for a business book award) and the 5-star app & cow video iBrandU4Hire: Rate Your Brand Zero to Hire, is a UCLA-trained PhD with distinction for her doctoral dissertation on creativity. Dr. Arlene, Branding & Hiring Expert, is a Business Consultant and Master Career Coach, Professional Motivational Speaker represented by AEI Speakers Bureau, Radio Talk Show Host of the WIN Without Competing! show, and CEO of barro global search, inc.

Dr. Arlene, business and career strategist, consults with clients coast-to-coast.

Dr. Arlene Barro
(310) 443-4277 (dir)
DrBarro@WINWithoutCompeting.com

Tuesday, December 2, 2014

Experience the Power of the Dr. Arlene L.I.D. Evaluation™

Dr. Arlene says, “You no longer need to accept Wrong Fit jobs, unknowingly, nor suffer in them.”

Dr. Arlene, using her Right Fit Method, developed a new decision-making tool based on her research to evaluate potential and current employers to empower job candidates and employees to make the Right Fit Decisions.

Who needs the Dr. Arlene L.I.D. Evaluation?  Before accepting job offers, candidates must evaluate employers to reduce the risk of accepting Wrong Fit jobs.  To do that, candidates need to lift the lid, peak inside the company, and uncover evidence of Lies, Intimidation, and Deception, (L.I.D).  Those who are currently in Wrong Fit jobs need to evaluate their employers to determine the extent to which L.I.D. is the cause.  Some fits can be fixed for the short-term, allowing time to find a new position; others, for the long-term.  It is necessary to figure out the causes of the Wrong Fits to determine how to Fix the Fit and for how long.

Dr. Arlene has the Right Fit Solution.  When candidates are interviewing and considering taking a position, they should call barro global search to arrange a time to meet with Dr. Arlene by phone or in-person for her to verbally administer The Dr. Arlene Employer L.I.D. Evaluation™.

Dr. Arlene will ask the candidate a series of questions to evaluate the warning signs.  The time to administer the evaluation will vary:  one or more hours, depending upon the diagnosis.  At the conclusion of the evaluation, Dr. Arlene will summarize her findings, and state her recommendations.

When searching for a new job
, Dr. Arlene recommends that every candidate create a blueprint of a Right Fit position.  To do that, refer to Dr. Arlene’s book WIN Without Competing! or call Dr. Arlene to arrange a consultation for her to work with you to do that.  It is critical to create a Blueprint of the Right Fit job, prior to initiating a job search, to avoid doing strange things such as looking for jobs in New York City when you want to live in Los Angeles.


If you are now in a Wrong Fit job, be sure to listen to Episode 90 of the WIN Without Competing! show on BlogTalkRadio, “Don’t Quit Your Job: Fix the Fit,” in which Dr. Arlene interviews two of her clients who became physically sick in Wrong Fit positions.  You will hear how Dr. Arlene mentored her clients to Fix their Fits over the short-term.

Listen to Don't Quit Your Job: Fix the Fit now!


We are now at the end of 2014.  Be sure to make the Right Career Decisions.  It’s much easier to prevent a problem, then fix it.  Consult with Dr. Arlene to learn how to identify the Right Fit job, evaluate potential jobs to reduce the risk of taking the Wrong Fit jobs, and to fix current Wrong Fits. Set the stage for unparalleled career success in 2015 now!






 About Dr. Arlene

Dr. Arlene Barro, behavioral educational psychologist, author of WIN Without Competing! (nominated for a business book award) and the 5-star app & cow video iBrandU4Hire: Rate Your Brand Zero to Hire, is a UCLA-trained PhD with distinction for her doctoral dissertation on creativity. Dr. Arlene, Branding & Hiring Expert, is a Business Consultant and Master Career Coach, Professional Motivational Speaker represented by AEI Speakers Bureau, Radio Talk Show Host of the WIN Without Competing! show, and CEO of barro global search, inc.

Dr. Arlene, business and career strategist, consults with clients coast-to-coast.

Dr. Arlene Barro
(310) 443-4277 (dir)
DrBarro@WINWithoutCompeting.com

Monday, December 1, 2014

Igniting Your Brilliant Brand or Business for Unparalleled Success

On the WIN Without Competing! show Dr. Arlene asks each listener to “Stop, Visualize, and Listen to the thunderous explosion of your brand. What did you hear? Nothing.”  If you heard nothing, then you need a distinct, intriguing, and recognizable brand for yourself or your business.  Crafting a brilliant brand requires implementing Dr. Arlene’s Unique Standard of the Right Fit, Unique Decision-Making Model the Right Fit Method, and Unique Right Fit Branding Strategies.

The first step in crafting a brilliant brand is to embrace the mindset of the Right Fit.  The second step is to stop making erroneous assumptions.  Are you thinking:  I must have a brand because I have…
  • a resume or other written marketing materials
  • social networking sites
  • my own website
  • a blog ?

The latter is a list of communication tools to present a distinctive brand.  Is your brand or business brand clearly articulated on all these tools?  Dr. Arlene will explain how to evaluate your communication tools to determine if you have a brand.  You may be surprised to find out that you are brand-less!   The third step, if you are “brand-less” or your brand is ineffective, figure out why you or your business is unique.  Not so easy!  That’s why Dr. Arlene is doing this show to mentor you on how to create a brilliant brand to achieve unparalleled success.  And there’s more… Igniting Your Brilliant Brand or Business for Unparalleled Success



 About Dr. Arlene

Dr. Arlene Barro, behavioral educational psychologist, author of WIN Without Competing! (nominated for a business book award) and the 5-star app & cow video iBrandU4Hire: Rate Your Brand Zero to Hire, is a UCLA-trained PhD with distinction for her doctoral dissertation on creativity. Dr. Arlene, Branding & Hiring Expert, is a Business Consultant and Master Career Coach, Professional Motivational Speaker represented by AEI Speakers Bureau, Radio Talk Show Host of the WIN Without Competing! show, and CEO of barro global search, inc.

Dr. Arlene, business and career strategist, consults with clients coast-to-coast.

Dr. Arlene Barro
(310) 443-4277 (dir)
DrBarro@WINWithoutCompeting.com