Botched
Branding: Obama, Romney and YOU? Solution!
As a Branding &
Hiring Expert I am astounded that neither Obama nor Romney has succeeded in
effectively broadcasting his brand to convince voter-employers to hire him.
Both candidates assume that we need to see and hear them for many months to
make a decision. That assumption is erroneous. The candidates and their
campaigns trip over themselves with distractors and objections. The result:
botched branding. Right Fit Branding is the solution.
Got
branding?
“Every job seeker needs a personal
brand. But that’s not enough. That brand must be the Right Fit Brand for
employers.” -- Dr. Arlene Barro
No interviews? No job
offers? Wrong job offers? I have the perfect solution – a distinct recognizable
and intriguing brand. Employers must grasp your brand in a flash. Your brand
has two sides like a coin: the written script (resume) and the verbal broadcast
(interview). Do you have a brand? Have you branded both sides of your brand to
convince employers to hire you? Let’s find out.
I created the app
iBrandU4Hire: Rate Your Brand Zero to Hire for you to evaluate the power of
your brand. To do that, visit the app store and download
my app. If you do not have an “iDevice”, I
have a solution.
Remember, resumes and
interviews advertise your brand. To capture the right job, you must communicate
that brand flawlessly. It’s easier than you think. Keep in mind that the last
quarter of the year is the hiring and firing season. Make the last quarter
benefit you.
Goodbye
for now!
Dr.
Arlene
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