Got branding?

Botched Branding: Obama, Romney and YOU? Solution!

As a Branding & Hiring Expert I am astounded that neither Obama nor Romney has succeeded in effectively broadcasting his brand to convince voter-employers to hire him. Both candidates assume that we need to see and hear them for many months to make a decision. That assumption is erroneous. The candidates and their campaigns trip over themselves with distractors and objections. The result: botched branding. Right Fit Branding is the solution.

Got branding?

“Every job seeker needs a personal brand. But that’s not enough. That brand must be the Right Fit Brand for employers.” -- Dr. Arlene Barro

No interviews? No job offers? Wrong job offers? I have the perfect solution – a distinct recognizable and intriguing brand. Employers must grasp your brand in a flash. Your brand has two sides like a coin: the written script (resume) and the verbal broadcast (interview). Do you have a brand? Have you branded both sides of your brand to convince employers to hire you? Let’s find out.

I created the app iBrandU4Hire: Rate Your Brand Zero to Hire for you to evaluate the power of your brand. To do that, visit the app store and download my app. If you do not have an “iDevice”, I have a solution.

Remember, resumes and interviews advertise your brand. To capture the right job, you must communicate that brand flawlessly. It’s easier than you think. Keep in mind that the last quarter of the year is the hiring and firing season. Make the last quarter benefit you.

Goodbye for now!

Dr. Arlene

Botched Branding: Obama, Romney and YOU? Solution!

Branding & Hiring Expert Dr. Arlene Barro is astounded that neither Obama nor Romney has succeeded in effectively broadcasting his brand to convince voter-employers to hire him. Both candidates assume that we need to see and hear them for many months to make a decision. That assumption is erroneous. The candidates and their campaigns trip over themselves with distractors and objections. The result: botched branding. Right Fit Branding is the solution. 

To read more... http://bit.ly/Qlmo32

Botched Branding: Obama, Romney and YOU? Solution!

Botched Branding:  Obama, Romney and YOU? Solution!

Los Angeles, CA  September 13, 2012 Sent out by PRLog.org   UCLA Magazine says, “What are the secrets of a winning job hunt? Few experts offer advice as intriguing – or usable – about that quest as Arlene Barro, president and CEO of L.A.-based barro global search, inc…”   Branding & Hiring Expert Dr. Arlene Barro is astounded that neither Obama nor Romney has succeeded in effectively broadcasting his brand to convince voter-employers to hire him. Both candidates assume that we need to see and hear them for many months to make a decision. That assumption is erroneous. The candidates and their campaigns trip over themselves with distractors and objections. The result: botched branding. Right Fit Branding is the solution.

Got branding? “Every job seeker needs a personal brand. But that’s not enough. That brand must be the Right Fit Brand for employers.” -- Dr. Arlene Barro   Employed, unemployed, underemployed – from new college graduates to highly successful executives – job seekers must create a distinct, recognizable, and intriguing brand to capture the right job. Botched branding won’t work!   No interviews? No job offers? Wrong job offers? Dr. Arlene says, “If you’re having difficulty getting interviews and job offers, let’s figure out the power of your brand.” To do that, go to the App Store. Select iBrandU4Hire: Rate Your Brand Zero to Hire, which Dr. Arlene created. She will interact with you throughout the app experience. After you evaluate your brand, you’ll know what needs to be fixed and fix it with Dr. Arlene.   The app includes: a video, 10 simple questions to Rate Your Brand, entertaining stories about Right Fit Branding, Clients’ Praise for Dr. Arlene explaining the impact of branding on her clients’ careers, and a message from Tom Lombardo, the founding Editor-in-Chief of WebMD.

Don’t have an “iDevice”? Dr. Arlene has a solution.   Eager to see the video immediately? Click here. “If you have no brand, a buried brand, or a barren brand, create a visible brand.” – Dr. Arlene Barro     Dr. Arlene Barro: iBrandU4Hire Branding & Hiring Expert Master coach who brands clients from coast to coast.  Mantra: WIN Without Competing!   Dr. Arlene Barro is a UCLA-trained behavioral educational psychologist. She holds a Ph.D. with distinction for her doctoral dissertation on creativity. The Right Fit Method, which Dr. Arlene created, is the focus of her book WIN Without Competing!, nominated for a business book award. The book mentors job seekers on how to present themselves as the One Right Fit to employers. To do that, they must create their personal brand and master the Right Fit Branding strategies.   Branding & Hiring Expert Dr. Arlene Barro is an author, talk show host, master business and career coach, professional motivational speaker, and CEO of barro global search, inc.   If you’re not sure how to proceed in your job search or navigate your career in a new direction, contact Dr. Arlene for guidance.   Contact:  Dr. Arlene Barro 310-443-4277 Email DrBarro@WinWithoutCompeting.com WinWithoutCompeting.com   barro global search, inc.  10940 Wilshire Blvd.  Suite 1600 Los Angeles, CA 90024   Email Jennifer Orell, American Entertainment International (AEI) Speakers Bureau, or call her at 617-782-3111 Ext. 117.

iBrandU4Hire: Video, App & Press Release

Launching iBrandU4Hire Video & App

Got branding? Let's find out!  Dr. Arlene Barro iBrandU4Hire Rate Your Brand: Zero to Hire Don't have an "iDevice"? I have a solution. PRESS RELEASE App Credits:  Creator & Executive Producer Dr. Arlene Barro App Developer Andrew Rothman (AndyRothTech) Contact:  Dr. Arlene Barro 310-443-4277  Email DrBarro@WinWithoutCompeting.com WinWithoutCompeting.com

Why is this cow posted here?

Why is this cow posted here? Find out on September 12th! http://winwithoutcompeting.com/

Presidential Branding?

Presidential Branding?

 

Shortly, the Republicans and the Democrats will be holding their conventions.

 

Are the presidential contenders branding themselves wisely?

 

Here's my take. In my opinion, they are not. The mudslinging on both sides is supposed to serve as a sledgehammer to destroy the opponent. The success of that approach is questionable.

 

What should the contenders be doing? Only pitching themselves and acting as if the other does not exist.

 

When you present yourself at an interview, you must adopt the mindset that I am the one and only Right Fit. That means you never think about or ask whether other candidates are interviewing for the postition that you want. Your goal is to convince the employer, at the first interview, that you are the One Right Fit. If you do not, then the probability of you getting the job decreases as employers continue to compare and contrast candidates, or decide to eliminate the job.

 

Now is the time to accelerate your job search. Be sure that your resume communicates your brand and that you take charge of the employer interview.

 

For my advice, call my office: (310)443-4277 to arrange a time to speak with me.

 

"Procrastination is the death knell for career success." - Dr. Arlene

 

A Conversation with Dr. Arlene    Arrange a 45-minute or 60-minute conversation with Dr. Arlene to discuss her business or job search strategies including Create and Implement the Right Fit Blueprint, Interview without Resume or Introductionand to master the mindset of Manage the Process and the Pick, Probe, and Pitch broadcast. And of course, you must Master the Number ONE Blockbuster Business and Career Strategy!    Oops, I have no brand! No brand? Let's talk!   Pick Powerful Words that Work. Learn how.   Persuade Decision-Makers(DM) to HIRE YOU. Your DMIQ is? Take the DMIQ Quiz to find out. To do that, listen to Dr. Arlene's radio show.   Unique Interview Strategies that Work: Your ISIQ is? Take the ISIQ Quiz to find out how ready you are to interview. To do that, listen to Dr. Arlene's radio show at 5pm PT.   Are YOU walking down the Wrong Road or No Road expecting something new to happen? Let's discover the Right Road together.   Understand the Unasked Question, stop shooting yourself in the foot, and take charge of the interview.   Hiding Behind the Veil of Email? Dr. Arlene is a warm call away.     To arrange your conversation, call Dr. Arlene at 310-443-4277. You will receive her book WIN Without Competing!: Career Success the Right Fit Way. The appointment must be arranged on or before August 27th and take place before September 10th.

Act Now Before They Do

Act Now Before They Do!

Shortly, the Republicans and the Democrats will be holding their conventions.

How will that impact you?

Here's my take. After both conventions conclude, employers could view hiring from a new perspective, depending upon who they believe could win the election. Some will downsize their employees, others will put a freeze on hiring, and then there will be some who could decide to accelerate hiring.

Given that we can only speculate, I heartily advise that if YOU are in the process of closing a search, it is imperative that you do so immediately. For those who want to capture a new position by the end of 2012, you must accelerate your search now.

Be sure that your resume communicates your brand and that you take charge of the employer interview.

For my advice, call my office: (310)443-4277 to arrange a time to speak with me.

"Procrastination is the death knell for career success." - Dr. Arlene

A Conversation with Dr. Arlene Arrange a 45-minute or 60-minute conversation with Dr. Arlene to discuss her business or job search strategies including Create and Implement the Right Fit Blueprint, Interview without Resume or Introduction and to master the mindset of Manage the Process and the Pick, Probe, and Pitch broadcast. And of course, you must Master the Number ONE Blockbuster Business and Career Strategy! Oops, I have no brand! No brand? Let's talk! Pick Powerful Words that Work. Learn how. Persuade Decision-Makers(DM) to HIRE YOU. Your DMIQ is? Take the DMIQ Quiz to find out. To do that, listen to Dr. Arlene's radio show. Unique Interview Strategies that Work: Your ISIQ is? Take the ISIQ Quiz to find out how ready you are to interview. To do that, listen to Dr. Arlene's radio show at 5pm PT. Are YOU walking down the Wrong Road or No Road expecting something new to happen? Let's discover the Right Road together. Understand the Unasked Question, stop shooting yourself in the foot, and take charge of the interview. Hiding Behind the Veil of Email? Dr. Arlene is a warm call away. To arrange your conversation, call Dr. Arlene at 310-443-4277. You will receive her book WIN Without Competing!: Career Success the Right Fit Way. The appointment must be arranged on or before August 20th and take place before August 30th.