Showing posts with label branding and hiring expert. Show all posts
Showing posts with label branding and hiring expert. Show all posts

Wednesday, April 17, 2013

Leaders: Contemplating Leaving Your Job? (Without Another?!)


I find it remarkable how many leaders leave their positions without having a place to go. Suddenly unemployed, they contact my company, barro global search, inc. to seek my council as a branding & hiring expert and search consultant. I speak with leaders from a wide array of sectors. After listening to their stories, I frequently conclude that these leaders did not set the stage to make themselves indispensable. We make the erroneous assumption that almost everyone is disposable. Not necessarily so.

Leaders must create a distinct, intriguing, and recognizable brand to express their value to an organization. Selling that brand consistently is the key to longevity with the same employer, as long as the leader’s results are noteworthy.

Strive for the flawless fit. Selecting the Right Fit position is crucial. Prior to accepting a position, carefully evaluate the fit to determine whether it is flawless. Not the Right Fit? Then turn down the Wrong Fit position. If you accept it, an early departure could be imminent.

What if your flawless fit suddenly turns sour? Most of the time, red flags appear. Watch for those signs when you assume your new position. Act immediately. Do not ignore them. They will not go away. It is highly likely that they will multiply.

If, for example, you have relationship issues, figure out what you need to do to resolve them. To succeed, you may need to implement clever strategies.

Getting ready to start a new leadership position? Now is the time to create a plan to demonstrate the impact of your brand by the end of year one. During your first quarter, turn this plan into a five-year plan. Be sure to incorporate your strategies for communicating the results that were achieved under your direction. Carefully observe the response to your communications. Watch for the naysayers and manage them. Persuade with humor. Use laughter to build camaraderie and adjust the cultural fit.


To inspire you to recognize the importance of your brand and whether its effective in your job search, Dr. Arlene developed the app iBrandU4Hire: Rate Your Brand Zero to Hire.

To discuss your job and career challenges, arrange a telephone appointment to speak with Dr. Arlene by calling 310-443-4277.

Brand yourself for career success!

Wednesday, April 3, 2013

Right Fits Turning Sour








WIN Without Competing!

Talk show host Dr. Arlene Barro created her WIN Without Competing! show for candidates, employers, entrepreneurs and employers to learn about her Right Fit Method from her interviews.

On WIN Without Competing! Dr. Arlene Barro will explain the mysterious phenomenon of how and why Right Fit jobs turn sour. It's amazing how many people are voluntarily leaving their jobs. Is that necessary? Find out what you can do to reduce the risk of your job turning into a Wrong Fit.

Listen Now!

Wednesday, February 27, 2013

Fill Your Life With Right Fits

WIN Without Competing!

Talk show host Dr. Arlene Barro created her WIN Without Competing! show for candidates, employers, entrepreneurs and employers to learn about her Right Fit Method from her interviews.

On WIN Without Competing!, Dr. Arlene Barro will shine a light on happiness and illuminate the role of Right Fits in your life. Wrong Fit career? Wrong Fit job? Wrong Fit spouse or partner? Whether you picked a Right Fit that turned sour or selected a Wrong Fit that you could not fix, Dr. Arlene has the right solution for you.

Listen now!

Wednesday, January 23, 2013

Dr. Arlene Interviewed by Science Communicator Dennis Meredith

Renowned science communicator Dennis Meredith interviews branding and hiring expert Dr. Arlene Barro in Using Branding to Advance Your Career, where Dr. Arlene reveals her unique approach to branding for career success and transformation.

http://researchexplainer.com/2013/01/12/using-branding-to-advance-your-career/

Thursday, October 4, 2012

Romney Emerges: Obama Retreats -- Does he want to win Election 2012?

Romney Emerges: Obama Retreats – Does he want to win Election 2012?

Who is the real Romney? Who is the real Obama?

The first debate revealed two new personalities. Romney was presidential, dynamic, and passionate. He demonstrated his knowledge of the issues exuding confidence and conviction. He presented his own presidential brand.

Obama, on the other hand, retreated into the shadows allowing Romney to take charge. He cowered in the corner like a child not looking at Romney, bowing his head, and grinning. Obama looked as if he finally realized that he had a serious presidential contender. That apparently frightened him. Did he believe, prior to the debate, that there was no contest between him and Romney? If so, was he suddenly surprised to meet his contender face-to-face after battering him with attack ads for months?

Is the real Romney the debater? If so, he is ready to walk into the White House.

Is the real Obama the debater? If so, he needs to return to the White House and start packing.

We cannot have a president who crumbles under pressure. Is that what’s happening now in the White House?

Note to Job Seekers: If you had been at a corporate job interview, performing as Obama did during the debate, you would no longer be under consideration for the position. In the same situation, Romney could have been hired.  

Dr. Arlene Barro: iBrandU4Hire
Branding & Hiring Expert
Master coach who brands clients from coast to coast. 
Mantra: WIN Without Competing!

Dr. Arlene Barro is a UCLA-trained behavioral educational psychologist. She holds a Ph.D. with distinction for her doctoral dissertation on creativity. The Right Fit Method, which Dr. Arlene created, is the focus of her book WIN Without Competing!, nominated for a business book award. The book mentors job seekers on how to present themselves as the One Right Fit to employers. To do that, they must create their personal brand and master the Right Fit Branding strategies. To motivate job seekers to recognize the importance of their brand and whether it’s effective in their job search, Dr. Arlene developed the app iBrandU4Hire: Rate Your Brand Zero to Hire.

Branding & Hiring Expert Dr. Arlene Barro is an author, talk show host, master business and career coach, professional motivational speaker, and CEO of barro global search, inc. 

Contact:
Dr. Arlene Barro 310-443-4277
WinWithoutCompeting.com

barro global search, inc.
10940 Wilshire Blvd.
Suite 1600
Los Angeles, CA 90024

Email Jennifer Orell, American Entertainment International (AEI) Speakers Bureau, or call her at 617-782-3111 Ext. 118.

Wednesday, October 3, 2012

Obama & Romney: Debate or Brawl? Winner is...


Obama & Romney: Debate or Brawl? Winner is...

Job Interview Extraordinaire 
 

If the Wednesday night debate, which focuses on domestic policy, turns into a brawl and the presidential candidates become attack dogs poised to bludgeon, they will both lose points. Here’s the winning strategy for both candidates. Yes, the same strategy. The question is who can execute that strategy to set a presidential standard to impress our voters and world leaders. 
 

• The slogans for both candidates need to be changed: Obama’s should be “Fast Forward” not “Forward” and Romney’s should be “Right Results” not a “Stronger Middle Class.” Why? Obama is asking us to proceed with him on the same course as the last four years, which contains many voter objections about his domestic policy accomplishments. Many see Romney as not representing all people. He reinforces that image with his “middle class” slogan coupled with his 47% remark. 

• Obama must walk us through the next four years with detailed plans on how he will remedy unemployment and the sluggish economic growth, targeting achievable results in which we can believe. Explaining what he will do to build relationships with Congress is critical in order to enact new plans. 

• Romney must convince us that he can make a silk purse out of a sow’s ear. He must communicate his plans and projected results with passion, determination, and commitment. We must visualize his success, including the strategies he will use to build relationships with Congress. 
 

Distractors, posed by either candidate, serve no purpose other than possibly rattling the other candidate. That strategy is a mistake. The clever debater should insert the knife with a velvet glove and a silver tongue. Voila! No physical pain and much to gain.

The pundits have presided over post mortems of Obama’s last four years and Romney’s political and corporate careers. The debate must focus on the next four years, not the past.

Fifty million people are expected to watch the debate. The pundits tell us that voters fall into two categories: those that focus on the likeability of a candidate and others who concentrate on how a candidate will handle the urgent issues. Likeability, unfortunately, will not predict the performance of our next president. We need a leader in whom we can trust to meet and even exceed our expectations. Each of us will decide who the winner is. 

A final word to both presidential candidates: focus on the end result, not your ego. Measured and succinct is the name of the game.
 

Note to Job Seekers: Watch the presidential debate to learn what to do and not do at an interview. Remember how they handle distractors and objections! At the end of the debate, you should know the essence of what each candidate will achieve in the next four years and how they will do it. At your own job interviews, remember Obama and Romney. 
 
 
Go to Dr. Arlene’s new app iBrandU4Hire: Rate Your Brand Zero to Hire which includes a video (view it on YouTube) and questionnaire and listen to Dr. Arlene’s radio show WIN Without Competing!.
 
 
Contact: 
Dr. Arlene Barro
310-443-4277

barro global search, inc. 
10940 Wilshire Blvd. Suite 1600
Los Angeles, CA 90024

Email Jennifer Orell, American Entertainment International (AEI) Speakers Bureau, or call her at 617-782-3111 Ext. 118.

Tuesday, October 2, 2012

Screenshots from App & Video: iBrandU4Hire

Screenshot from App -- iBrandU4Hire: Rate Your Brand Zero to Hire http://winwithoutcompeting.com/author/ibrandu4hire.html

 Screenshot from App -- iBrandU4Hire: Rate Your Brand Zero to Hire http://winwithoutcompeting.com/author/ibrandu4hire.html

 Screenshot from App -- iBrandU4Hire: Rate Your Brand Zero to Hire http://winwithoutcompeting.com/author/ibrandu4hire.html

 Screenshot from Video -- iBrandU4Hire http://youtu.be/fbePeZwsXkQ